Google My Business & Maps SEO
We use Google My Business to make your business accessible to anyone who googles it! As long as someone searches the proper target keywords, handy info about your company will appear on the right side of the page—right where the eyes glide!
- 49% of Businesses Receive >1,000 Views on Search per Month1
What this means: It should be every business’ goal to rank as high as possible in Google search results. The exposure it grants a business is unparalleled—and it’s essentially free of charge. No pay-per-click, no paid ads; just professional knowledge and manipulation of Google’s ranking algorithms.
When customers see your Google My Business entry in the SERPs, they see links to the official website, phone number, address, reviews, hours, reviews.
Not only is this useful information for anyone considering your business, but they are all vectors to convert your customers!
Reviews
Positive reviews are crucial for any business in 2021, especially a local business. Not only do reviews factor into Google’s search rankings, but they also influence consumer decision-making. Positive reviews reflect a trusting relationship with your current customers, as well as build confidence among prospective customers.
In fact, 88% of online shoppers trust online reviews and recommendations1,
- 60% of Smartphone Users Have Contacted a Business Directly Using the Search Results Such as the “Click to Call” option1.
Why is this? GMB puts your business at the premier placement on a SERP and attaches handy links for customers to instantly reach out. Google My Business allows maximum engagement and dramatically optimizes your sales funnel.
- 5% of Google My Business Views Result in a Website Click, Call, or Direction Request1
Five percent may seem small, but engagement is a home run for any business—and all it takes is a vague “near me” or keyword-search! Any business is good business, so why not make your customer outreach more efficient?
GMB also gives stats on your listing’s performance. Using the metrics, we can A/B test your listing info and sharpen it for maximum ROI. Leave nothing to chance in your journey for customer outreach!